Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Wednesday, October 29, 2008

Birth and evolution of the Internet

For some reason, in 2005, I set October 29 in iCal as an annually repeating event commemorating the birth of the Internet. Perhaps that was because I had been reading up on it at the time. Below are some updated notes that I'd made about references collected, and left in the calendar entry, which I opened today because it reminded me of a website review that I'd done recently: NSF and the Birth of the Internet (2008.09.09).

In a report on the evolution of the internet, Rainie and Horrigan (2005) describe Internet use during the preceding decade, and explain "[h]ow the internet has woven itself into American life." They also provide a suite of "Other Internet Evolution References."

Elsewhere, in what may be a case in point, Lutus used to argue that Internet users' profiles, privileges, and preferences had changed, and included preferences for "Internet free zones" dedicated to "the free exchange of information, programs and content." For such sites Lutus had even prepared special logos indicating that site owners and developers forswore commercial advertising, selling, and spamming. Now a note heading the Internet Free Zone Home Page says the author keeps it as a reminder of previous idealism (Lutus, 1997).

References

Lutus, P. (1997). Internet Free Zone Home Page. Retrieved October 29, 2008, from http://vps.arachnoid.com/freezone/

Rainie, Lee; & Horrigan, John. (2005). Pew Internet and American Life Project: Internet Adoption. Retrieved October 29, 2008, from http://www.pewinternet.org/PPF/r/148/report_display.asp

Friday, September 05, 2008

Social media: Is there anything but?

August 7, 2008, Chris Brogan listed ebooks that he'd found available for free, and thought looked worth reading to learn about social media. I've made five quick picks from his list of twenty; my fifth pick (his 19th) is actually a journal article:
  1. The Zen of Blogging, by Hunter Nutall (2008);
  2. A Primer in Social Media: Examining the Phenomenon, Its Relevance, Promise and Risks, by Eric Karjaluoto (2008);
  3. Effective Internet Presence, by Ted Demopoulos (2008);
  4. Introduction to Good Usability, by peterpixel (2008); and
  5. How blogs and social media are changing public relations and the way it is practiced, by Wright and Hinson (2008).
I've made one more tentative selection from Chris' updates:
IBlogged with the Flock Browser

[Notes: What first caught my eye was Siemens' musing about Brogan's list, "In the sense that all media ... require a producer and consumer, doesn't the notion of media have an inherent social trait?" (elearnspace, 2008.08.21). I'd been wondering the same thing with regard to a local course entitled Social Communication, because even though communication may manifest anti-social characteristics, it is fundamentally social.

Though I've only peeked under the covers of a couple of items on my short list, it seems that my choies differ in concentration on marketing from other items and articles Brogan later added to his list. As a subset of social activity, he may be focusing more on the commercial than the educational. (2008.09.08)]

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